Curriculum

Creativity and Organization Management


Course Objectives

Leaders are expected to bring out the creativity of their companies, NPOs, or other organizations, and
to link that creativity to the achievement of organizational goals to ensure that their organizations keep
generating new value and sustain growth. In this specialized course under the Creation discipline,
students will study the type of organizational leadership people need to provide, and the mechanisms
and organizations they should build to shape an environment in which they can exercise their
creativity and apply it to achieve the organization’s goals.

Course Details

Programs: Full-time MBA, Part-time MBA
Discipline: Creation
Course Level: Specialized Course
Special Features: Group Work
Required/Elective Course: Elective Course
Number of Credits: 1.5
Report: Day 6
Hours Per Class: 3 hours
Class Capacity: 24 (Part-time MBA)

*Due to the characteristics of the course, application of the substitute class and leave of absence system may be limited.

The course is mainly designed for people seeking to learn how to think creatively as individuals, and who wish to acquire and practice techniques and team management methods for bringing out creativity from their organizations as leaders.

Recommended Preliminary Courses

− Critical Thinking
− Marketing I
− Human Resource Management
− Organizational Behavior and Leadership


Click here to see a list of Preliminary Recommended Courses

Theme/Reading Materials/Work

Day 1
Session A
THEME Fostering Creativity through Processes
CASE ・IDEO Product Development
Session B
THEME Brainstorming
CASE Work: Brainstorming (No preparation required)

Day 2
Session A
THEME Using Your Hands and Eyes for Creativity
CASE Work: LEGO Serious Play Method
Session B
THEME Using Your Hands and Eyes for Creativity
CASE Work: LEGO Serious Play Method

Day 3
Session A
THEME Overturning Common Sense and Breaking Rules
CASE ・elBulli: The Taste of Innovation
Session B
THEME Overturning Common Sense and Breaking Rules (Continued)
CASE Work: Rule Breaking (No preparation required)

Day 4
Session A
THEME Philosophies and Cultures for Fostering Creativity
CASE ・Keeping Google "Googley"
Session B
THEME Mid-term Presentation
CASE Mid-term Presentation



Day 5
Session A
THEME Individuals, Teams, and Organizations for Fostering Creativity
CASE ・Toyota Motor Corp.: Development of the Hybrid Vehicle Model Prius
Session B
THEME Individuals, Teams, and Organizations for Fostering Creativity (Continued)
CASE ・Innovation at Timberland: Thinking Outside the Shoe Box


Day 6
Session A
THEME Sharing Creativity
CASE Final Presentation
Session B
THEME Sharing Creativity
CASE Final Presentation

Textbook (Please purchase the following textbook before the course starts.)

The Art of Innovation: Lessons in creativity from IDEO, America's leading design firm
Kelley,Tom, Littman, Jonathan (Crown Business)

ISBN-13: 978-0077861780


Faculty


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