Business Transformation through Innovation

Course overview

This course, as a part of “innovation” category, examines challenges in the development/creation of a new business to transform business structures (portfolios) through innovation, while confronting existing organizational or market inertia, and studies ways to overcome those challenges. Knowledge learned so far will be applied to new “core” business development and innovation within existing enterprises with a focus on management strategies and marketing.

The course also cultivates a better understanding of organizational development and its management methods to carry out innovations with the great uncertainty of success, as well as requirements for intrapreneurs, through new theories and practice cases.

This course is designed for those who are interested in creating and practicing a new business within their companies/organizations, those who want to engage in a business that provides support to such efforts, or those who are willing to make in-company changes (innovations).

Course participants should have completed the acquisition of concepts related to basic management strategies and organizational management in order to maximize learning effectiveness for themselves and their classmates. Participants are specifically required to either have completed the following courses or have equivalent knowledge and hands-on experience.

• Critical Thinking
• Marketing
• Organizational Behavior and Leadership
• Strategy