GLOBIS University is pleased to announce its new course offering of the Corporate Mentorship Program with Yamaha Motor Co., Ltd., the world’s largest mobility & outdoor recreation company. The Yamaha Motor Group’s corporate mission is to be a “Kando* Creating Company – Offering new excitement and a more fulfilling life for people all over the world.”
*Kando is a Japanese word for the simultaneous feeling of deep satisfaction and intense excitement that people experience when they encounter something of exceptional value. They operate under three management principles: Creating value that surpasses customer expectations; Establishing a corporate environment that fosters self-esteem; and Fulfilling social responsibilities globally.
Facing an era of major transformation, with challenges like the spread of COVID-19, climate change, and increasing expectations to respect human rights across the entire supply chain, Yamaha Motor is dedicated to resolving social issues and creating new Kando in the unique style of Yamaha. They strive to generate new value through co-creation and developing businesses that contribute to the achievement of the Sustainable Development Goals (SDGs).
In this course, students will develop sustainable new business concepts to realize Yamaha Motor’s corporate mission, which will positively impact the global environment and society.
This program will be highly practical. It will give students a rare opportunity to tackle a real-world managerial issue by integrating and applying what they have learned throughout the MBA program. This course welcomes students who are eager to work with Yamaha Motor and propose new concepts to its management team. Students are expected to apply concepts and business frameworks from courses such as Strategy, Marketing, Managerial Accounting, and Leadership Development, Ethics and Values, along with their kokorozashi.
In addition to the above, it is important for the students to be aware of the following points before taking the course.
1. This course requires students to act autonomously and proactively seek unknown solutions, rather than engage in passive learning.
2. Unlike the case method, students are expected to work collaboratively in groups on individual themes and conduct activities such as analysis and research outside of class.
3. Consequently, a more intense and higher level of individual commitment is required compared to regular classes.
THEME: Understanding Yamaha Motor Corporation
THEME: Explanation of new business creation method / New business proposal creation workshop
THEME: Introduction and refinement of the generated new business concepts
THEME: Presentation of the new business proposal outline by each team and feedback
THEME: Presentation of the draft final report by each team and feedback
THEME: Final Report Presentation
*Reading materials to be announced.
**Due to the characteristics of the course, application of the substitute class and leave of absence system is not available.
***Themes and the order of the classes may change.