Corporate Mentorship Program — SOMIC Ishikawa Inc.

Workshop – New business development planning in a traditional manufacturing company

Every year GLOBIS selects a different company case study to showcase in the Corporate Mentorship Program.

This year we're partnering up with SOMIC Ishikawa to offer a workshop on " New business development planning in a traditional manufacturing company."

Course Objectives

GLOBIS University is pleased to announce its new course offering of the Corporate Mentorship Program with SOMIC Ishikawa (, a supplier to the automotive manufacturing industry with over 100 years of history in Japan.

In this program, you will develop a new business strategy for the future for a supplier that has specialized in business with the automotive industry, and make recommendations to the actual management member of this company. In the sense of developing a new business strategy for a real company, this is a highly practical class in which students will apply everything they have learned in the MBA program.

SOMIC Ishikawa, a group company of SOMIC Management Holdings, manufactures automotive parts such as ball joints (spherical bearings) that support the undercarriage of cars. The company, which has been in business for more than 100 years, has been dedicated to manufacturing in Hamamatsu, cherishing its ties with people and the community. SOMIC Ishikawa has the largest share of the ball joint market in Japan and the third largest in the world, which we produce with its world-class technology. SOMIC Advance, a group company of SOMIC Management Holdings, also has the largest share of the automotive seat damper market in Japan and the world.

Mr. Shogo Ishikawa, a director of SOMIC Management Holdings and a member of the founding family, will provide information and support as a sponsor of this program. Mr. Ishikawa is also the chairman of the alumni association of the Graduate School of Management, GLOBIS University.

This course welcomes students who are willing to put themselves in the shoes of SOMIC Ishikawa's management team and use the business frameworks learned in marketing, venture strategy, operations strategy, and financial accounting to develop and propose a viable new business plan that will convince both SOMIC Management Holdings and SOMIC Ishikawa's management team.

The Graduate School of Management, GLOBIS University hopes that the participating students will use their creative mindset and team approach to make this project a success.

Course Details

Programs: Full-time MBA, Part-time & Online MBA
Discipline: Special Course
Course Level: Specialized Course
Required/Elective Course: Elective Course
Number of Credits: 1.5
Report: Day 6
Hours Per Class: 3 hours
Class Capacity: 35 
Class Format: Online

*Due to the characteristics of the course, application of the substitute class and leave of absence system is not available.

Recommended Preliminary Courses

  • Critical Thinking
  • Marketing

Theme/Reading Materials

Lead and Disrupt: How to Solve the Innovator's Dilemma by Charles A. O’Reilly, Michael L. Tushman. Stanford Business Books
Disciplined Entrepreneurship: 24 Steps to a Successful Startup by Bill Aulet. Wiley


Satoshi Hirose
Satoshi Hirose
Accounting and Finance, Innovation, Management Philosophy
Essential of Finance
Financial Reorganization
Finance I (Corporate Finance)
Entrepreneurial Leadership
Keiei Dojo
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