Course Objectives
Entrepreneurial ventures need to overcome various challenges to startup and grow. In this course, students acquire the skills and mindsets for that.
This course is designed as specialized courses that requires all the knowledge you learned in the former classes. Throughout the course, students virtually experience growth processes (including pitfalls) of entrepreneurial ventures.
Who is this course designed for?
This course is delivered for the students who have the following career aspirations;
- Want to start his / her own business
- Want to become a management member of an entrepreneurial venture.
- Want to become 'intrapreneur' who start a new venture in existing organization.
Course Details
Programs: Full-time MBA, Part-time MBA
Discipline: Creation
Course Level: Specialized Course
Required/Elective Course: Elective Course
Number of Credits: 1.5
Report: Day 4
Hours Per Class: 3 hours
Class Capacity: 35 (Part-time MBA)
Recommended Preliminary Courses
- Critical Thinking
- Marketing I
- Human Resource Management
- Strategy
Theme/Reading Materials
Day 1
Session A
| THEME | Entrepreneurial Thinking and Behavior |
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| CASE | MyDrug (A)
MyDrug (B) (to be distributed in class) |
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Session B
| THEME | Dilemmas When Founding |
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| CASE | MyDrug (C) (to be distributed in class) MyDrug (D) (to be distributed in class) |
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Day 2
Session A
| THEME | The Evaluation of an Entrepreneurial Business Opportunity |
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| CASE | QuickMedx Inc. |
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Session B
| THEME | Strategic options for entrepreneurial managers |
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| CASE | QuickMedx Inc. |
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Day 3
Session A
| THEME | Analyzing the Competitive Environment of Entrepreneurial Ventures |
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| CASE | CaSy and Taskaji (A) |
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Session B
| THEME | Competitive strategies of entrepreneurial ventures |
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| CASE | CaSy and Taskaji (B) (to be distributed in class) |
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Day 4
Session A
| THEME | Evaluating a Venture in Its Growth Stage |
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| CASE | ・SCORE! Educational Centers (A) |
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Session B
| THEME | The Development of an Operation System |
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| CASE | ・SCORE! Educational Centers (A) ・SCORE! Educational Centers (B) (to be distributed in class) ・SCORE! Educational Centers (C) (to be distributed in class) ・SCORE! Educational Centers (D) (to be distributed in class) |
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Day 5
Session A
| THEME | Designing and Gaining Free Acceptance of Management Systems |
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| CASE | Uzabase (A) |
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Session B
| THEME | Management Systems for Expanding Organizations |
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| CASE | Uzabase (B) |
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Day 6
Session A
| THEME | Managing Corporate Culture and Establishing a Sustained Competitive Advantage |
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| CASE | ・Works Applications（A）
・Works Applications（B）
・Works Applications（C）
・Zappos.com 2009： Clothing, Customer Service, and Company Culture |
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Session B
| THEME | Overview of Organizational Development and Determining a Management Philosophy |
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| CASE | N/A |
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