Course Objectives
Entrepreneurial ventures need to overcome various challenges to startup and grow. In this course, students acquire the skills and mindsets for that.
This course is designed as specialized courses that requires all the knowledge you learned in the former classes. Throughout the course, students virtually experience growth processes (including pitfalls) of entrepreneurial ventures.
Who is this course designed for?
This course is delivered for the students who have the following career aspirations;
- Want to start his / her own business
- Want to become a management member of an entrepreneurial venture.
- Want to become 'intrapreneur' who start a new venture in existing organization.
Course Details
Programs: Full-time MBA, Part-time MBA
Discipline: Creation
Course Level: Specialized Course
Required/Elective Course: Elective Course
Number of Credits: 1.5
Report: Day 4
Hours Per Class: 3 hours
Class Capacity: 35 (Part-time MBA)
Recommended Preliminary Courses
- Critical Thinking
- Marketing I
- Human Resource Management
- Strategy
Theme/Reading Materials
Day 1
Session A
| THEME |
The Evaluation of an entrepreneurial business opportunity |
| CASE |
・QuickMedx Inc. |
Session B
| THEME |
Strategic options for entrepreneurial managers |
| CASE |
・QuickMedx Inc. |
Day 2
Session A
| THEME |
Evaluating the of an Early-stage Venture |
| CASE |
・Vermeer Technologies（A）：A Company is Born |
Session B
| THEME |
Resource Development |
| CASE |
・Vermeer Technologies（A）：A Company is Born
・Vermeer Technologies（B）：Realizing the Dream (to be distributed in class) |
Day 3
Session A
| THEME |
Evaluating a Venture in Its Growth Stage |
| CASE |
・SCORE! Educational Centers (A) |
Session B
| THEME |
The Development of an Operation System |
| CASE |
・SCORE! Educational Centers (A)
・SCORE! Educational Centers (B) (to be distributed in class)
・SCORE! Educational Centers (C) (to be distributed in class)
・SCORE! Educational Centers (D) (to be distributed in class) |
Day 4
Session A
| THEME |
The Development of a Management System |
| CASE |
・GONZO Digimation（A）
・GONZO Digimation（A）Additional Materials |
Session B
| THEME |
The Development and Implementation of a Management System |
| CASE |
・GONZO Digimation（A）
・GONZO Digimation（A） Additional Materials
・GONZO Digimation（B） (to be distributed in class)
・GONZO Digimation（C） (to be distributed in class) |
Day 5
Session A
| THEME |
The Strategy building and organizational development of entrepreneurial ventures |
| CASE |
・LIFENET INSURANCE COMPANY： Creating a Company to Last Over 100 Years |
Session B
| THEME |
The process of organizational development for entrepreneurial ventures |
| CASE |
・LIFENET INSURANCE COMPANY： Creating a Company to Last Over 100 Years |
Day 6
Session A
| THEME |
Managing the Corporate Culture, etc. |
| CASE |
・Works Applications（A）
・Works Applications（B）
・Works Applications（C）
・Zappos.com 2009： Clothing, Customer Service, and Company Culture |
Session B
| THEME |
Developing of a Management Philosophy |
| CASE |
N/A |
