Venture Business Planning

Course Objectives

Students will learn how to formulate strategies specific to the establishment of venture companies and start-up businesses, as well as how to discovering entrepreneurial opportunities and formulate a growth strategy in light of the persistent gap between resources and reality. Students will receive lectures from entrepreneurs and venture capitalists who will present methods of establishing business models based on their own experience. Students will also engage in the creation of business models by simulating a business start-up in their groups.

This course targets students who are interested in establishing an entrepreneurial venture as a part of their own future career goal, and those who are about to establish an in-house entrepreneurial venture or a subsidiary company.

 

Course Details

Programs: Full-time MBA, Part-time MBA
Discipline: Creation
Course Level: Specialized Course
Special Features: Group Work
Required/Elective Course: Elective Course
Number of Credits: 1.5
Report: Day 6
Hours Per Class: 3 hours
Class Capacity: 30 (Part-time MBA)

*Due to the characteristics of the course, application of the substitute class and leave of absence system may be limited.

 

Recommended Preliminary Courses

- Critical Thinking
- Marketing I
- Human Resource Management
- Strategy
- Venture Management

 

Theme/Reading Materials

(*The themes and reading materials shown below are subject to change)

Day 1
Session A
THEME Seizing an Entrepreneurial Opportunity
CASE ・EndoNav
Session B
THEME Group Work: Choosing a business idea and forming a group
CASE N/A

 
Day 2
Session A
THEME Designing a Business Model
CASE ・STAMYPOR
Session B
THEME Group Work: Developing your business idea
CASE N/A
 
Day 3
Session A
THEME Defining a Market
CASE ・GO Corporation
Session B
THEME Group Work:Gathering information and giving shape to your business idea
CASE N/A

 
Day 4
Session A
THEME Setting Strategic Vision & Forming Business Model
CASE ・Li & Fung: Beyond "Filling in the Mosaic," 1995-1998
Session B
THEME Group Work: Creating the Framework for Your Business Model
CASE N/A
 
Day 5
Session A
THEME Turn-around Strategy
CASE ・Soup Stock Tokyo: Is It Still Hot?
Session B
THEME Presenting Your Business Model and the Framework of a Plan
CASE N/A
 
Day 6
Session A
THEME Group Presentations on Business Plan for New Business
CASE N/A
Session B
THEME Group Presentations on Business Plan for New Business
CASE N/A

Faculty

Shinichiro Ishikawa
Shinichiro Ishikawa
Creation
"An MBA is one of the most exciting steps in your life exploration. Please take full advantage of joining the prestigious network of select and motivated students, alumni and faculty of GLOBIS… and have fun!"
Loren Fykes
Loren Fykes
Creation
Internet/media business development and strategic partnership professional with strong connections in japan and throughout Asia. Mr. Fykes is fluent written and spoken Japanese and comfortable with all aspects of creating and consulting on new businesses and industries including overall strategy and vision, strategic partnerships, financial planning and analysis, and leading team collaboration.